mortgages buyer agent – What To Know When Buying An Reo Or Real Estate Owned Property
What To Know When Buying An Reo Or Real Estate Owned Property
There are some really great deals to be had when it comes to buying a home. First time buyers and even investors can pay far less for quality homes by investigating bank owned properties also known as REO or real estate owned properties. REO properties are generally cleared of their liens and sport other advantages over homes purchased as short sales and during foreclosure auctions.
Today’s real estate market is lending itself even more toward REO properties due to the flood of foreclosures that came with the failing economy. Foreclosures become bank owned properties when they do not sell at public auction and the flood of houses for sale and homeowners going into default will be continuing for many years to come. Here is some information to help you find a great REO deal by being knowledgeable about buying a bank owned or real estate owned property.
The first step is to know where to find bank-owned properties or REOs. Locating a real estate agent who specializes in REO properties is going to be your most advantageous route. Experienced REO agents have the connections and knowledge necessary for expediting REO purchases. Most have worked with lenders on various occasions in other areas such as obtaining BPOs and competitive market analysis. It is these established associations that can really make or break a REO offer. In many cases a lender will enlist the services of the real estate agent who performed their broker price opinion to later market the REO property.
Contacting a bank direct and asking for their asset manager or where to find a list of their real-estate-owned properties for sale is another effective method. You may have to go through several people to get to the person that handles repossessed properties. Remember a bank’s main operation is lending money not selling real estate. Again, this is where a REO agent will be vital as they will know exactly how to submit your REO offer.
After you locate bank owned properties of interest you should take the time to check them out thoroughly. Do a drive by and check out the neighborhood and surrounding area. Take pictures and make notes on each one for reference later when deciding the offer you’ll make to the lender.
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ter you have made contact with the lender in ownership of a property or the REO agent marketing the property, ask to take a tour. Again you should take pictures and notes to help you determine your REO offer.
Before you make an offer on a REO property you should attempt to find out the following information:
• The unpaid balance of the loan including any liens, costs and fees that were accrued by the lender during the foreclosure process.
• The estimated fair market value of the property
• Estimate what your expenses as a homeowner will be including the mortgage payment, taxes, insurance and any repairs needed. Understanding that REO properties are sold in “as-is” condition and you cannot use the repairs as a negotiation tactic.
Using this information you should be able to come up with an REO offer they can’t refuse. It is important to remember that it isn’t always the highest offer that wins in the world of REO. Many times, it is the cleanest offer that takes the REO cake. You’re your financing in order, your offer clearly spelled out and your earnest money ready to go. Again, this is where an experienced REO real estate agent is going to be helpful.
As you determine what to offer, remember the bank is going to want to break even at the very least. They aren’t in real estate, but they are in the business of making money. Recovering lost money from loans is going to be their goal. Present yourself as a strong prepared buyer to the lender, but don’t forget to include title search contingencies and inspection contingencies. If you encounter a multiple offer situation, then you can be more flexible on these items.
Banks have no specific time line for selling their real estate owned properties. Although the sooner they get them off their books, the better, you don’t always receive quick responses. Most financial institutions will do what they do best and crunch the numbers on multiple offers to determine which will be their best route for recovering most of their losses. If you are in the market to buy a house, start your search with REO listings and take advantage of the awesome deals these post-foreclosures have to offer.
By: A. Myers Kennedy
Article Directory: http://www.articledashboard.com
Trent Realty knows REO. Not only does their website offer expert REO buying advice, but they have the experience to help you find the Florida REO of your dreams. If you are looking for Florida homes for sale or simply need information about finding REO properties and making an REO offer, then Trent Realty is the place to go. Trent Realty also offers REO franchise opportunities.
Increase Your Sales by Giving It Away
by: Alan Boyer
—Stand out above the crowd by Giving Away Your Best Information
What makes you better than your competition? Let me give you a hint, it’s not because you are less expensive than your competition or because of your great customer service. When you start giving away your services, your ideas, you will see your sales skyrocket.
Consumers have choices. In fact, they’ve got more choices today than ever before. And it only takes a few clicks of your mouse to be overloaded with options.
Given the fact that competition is at an all-time high, what can you do to stand out? Most companies have someone just like them on literally every street corner. So how do you get noticed? Just assume that you are standing in a crowd. Everyone’s the same height, wearing the same clothes, and has the same skin color. That’s what most companies are doing. They look just like everyone else.
So, how do you get noticed? There are many things that should be done. Many of the consultants out there talk about coming up with an authentic brand, crafting your positioning statement or unique value, choosing the right Bull’s Eye Market, and delivering your message effectively. But I want to suggest something else to consider.
How do you provide more value than your competition assuming that your products and services are similar?
Then how do you let everyone know that you have something really different?
How do you become a trusted and credible resource and not just another vendor?
The answer is with information. You’ve got it. All you have to do is package it and share it. Just look at the number of people that surf the internet. What are they looking for? Information.
I’m not talking about just any information. I’m referring to information that will be valuable and beneficial to your prospects and clients. Start telling everyone how if they do XYZ their business will increase, their jobs will be easier. Give them some real meat that can help them, not just skim over the top because you fear that you will give away all of what you sell.
—Spill Your Candy on the Floor—Give Away Key Information, Help Your Customer Get Information
I’ve heard other sales trainers say “don’t spill your candy on the floor in the lobby.” What they are referring to is the fear that giving all of your knowledge away means you are no longer needed. They believe you’ve essentially spilled all of the goodies so why should someone hire you? I believe just the opposite, that if we change our approach from selling to giving information and helping, you suddenly become a necessary part of what your customer needs. They are hungry for information.
Information that tells them how to fix their biggest problems. They need that information to decide what is the best approach to fixing their problem. And they will look on those that provide that necessary help as a trusted partner and resource.
The best sales process requires that you first build rapport with the client; after all I’m sure you’ve heard the statement that people buy from people they know and trust, not from salespeople. Once they know you and trust you, then they have to know that what you offer will solve their problem, and finally that you are credible, believable. All of that is a part of the “building rapport.” You also are there to help in any way you can. Selling should be really on the backburner.
So, by providing information you establish rapport, credibility, and prove that you want to help, not withhold information until the cash is shelled out. You are truly there to help.
—Give Away as Much Information to as Many as You Can at One Time
Let’s talk a little about your marketing efforts. Have you always sent out your direct marketing (emails, letters, whatever) with a goal of selling something? What would happen if you sent them out to advertise that you are giving away all of this free information? Get everyone to attend a seminar on How toŅ..[whatever]
I can tell you from experience, both my own and those of the clients that have followed this procedure that your direct mail response rates will increase somewhere around 10 times. During the seminar make sure to give them some real meaty ideas to improve whatever it is that are clamoring for. You have just become “the expert” in the industry, in your geographic area, your community. You will be the FIRST person everyone turns to looking for help, advice, and….to buy from.
—You will also have shown your value to a roomful of people in the time that you would normally have spent in a one-on-one sales pitch.
It sort of goes this way for my sales training and coaching:
I send out 1,000 postcards advertising my next “Double Your Business in Weeks” seminar.
There will be 50-60 phone calls (about 5+% response rate, where before giving away information it would be 0.5% or less).
I’ll end up with 25-30 warm bodies in the seats.
10-15 will actually sign up for the next sales training session.
Also, I will have a list of the 50-60 people that called that are on my “qualified leads” list that are interested in my ongoing helpful newsletters (more information giveaway), and within 3-6 months many of those will either call me to join a later session, or send me referrals. And I’ve done it in the time it would take to make one sales call.
There are lots of ways to give away, or even charge a small amount, for this information. Public seminars, white papers on your website, email newsletters, chamber events (offer to be the speaker at a chamber event, or host a free training, send the entire chamber an email to drive them to your website for the information, or call you to send the information), an electronic file, a CD The options are endless. You don’t even have to stick to just one way to communicate it. The key here is to use the information as an enticement for them to contact you, give you their contact information, and for them to truly want more from you, much more. Don’t try to sell them, they will be turned off. Be the helper that is in demand.
If you have a complex or high-cost product or service, many businesses have had success by offering introductory seminars, webinars and teleseminars. It allows your potential buyers to take a test drive before committing to purchase. They can determine if your approach and values are similar to theirs.
By determining and delivering the information your buyers want, you will become more valuable and you’ll stand out among your competition. Of course, you have to make sure that your content is pertinent and objective. No one wants to read or listen to an advertising pitch, but they do want insightful information that makes their life easier or better.
Let’s look at some examples:
If you provide staffing services, you might put together information on “Five Mistakes To Avoid When Hiring,” or “10 Interview Tips To Learn What Your Job Candidates Won’t Tell You,” or “Now You’ve Hired Them…How To Retain Employees Without Blowing Your Budget.”
Mortgage company, you might offer a white paper or seminar on “How to get the lowest interest rates,” “How to Fix Up your house for best resell”. You might even partner with a local real estate agent to do joint seminars that would help both of you.
Massage Therapy: offer information where you talk about the biggest problems someone might experience, back and body pains, muscle pains, and how to eliminate them. It could include massages, some techniques that maybe your personal partner could do for you.
Don’t be afraid that you are giving away your services; this makes you visible, and THE EXPERT that they will turn to. I look at it this way: There are always those in your audience that will never buy your services. They are here to get the free information. So what? Aren’t you here to help everyone? The actual sales you get will always be a relatively fixed percentage of those you talk to, whether it is 10% or 50%. If your sales rate was 10% in a one-on-one, it’ll be MUCH higher in the roomful of people, since you are now considered an expert, not a salesman. And you just talked to a roomful in the time you normally do one sales call to one person.
—Everything Increases, Marketing Leads and Sales Closes
Everything increases, marketing response will increase, your sales close rates will increase, and on top of that you are talking to 20-30 people at once.
What would happen if you stopped going door to door, talking to one-on-one, and started having 20-30 people come to you every week, or every month?
About The Author
Alan Boyer, CEO of The Leader’s Perspective, LLC is considered one of the world’s leading breakthrough specialists.
With over 35 years of business experience, he has catapulted businesses lightyears ahead in weeks. Some double, some jump 10 times.
He helps companies worldwide reach further than they EVER thought possible….FASTER
http://www.leaders-perspective.com/Sales-Training.aspx
mailto:AlanBoyer@leaders-perspective.com
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